Upfront Costs
Update, Refresh & Repair. If your house is lacking modern updates you are going to need to put some money into the house to get top dollar.
Pre-Listing Inspections. A pre-listing inspection will reveal any minor or major issues before the house hits the market. When a buyer finds undisclosed major deficiencies they start to get a little uneasy. A general home inspection is recommended. All major components should be serviced before a buyer sees the house. Expect to spend around $250-$550.

Closing Costs:
- Marketing & Sales Fee to Listing Broker
My fee is a percentage of the final sales price. It is typically split 50/50 between the Listing Broker and the Buyer’s Broker. It is reduced if you are also Buying a home with me. It can also be reduced if I represent both sides in the transaction. Our residential exclusive listing agreement is typically a 6-month agreement. (This gives me the ability to sell your property 2-3 times if need be. Not all purchase contracts make it to the finish line.)
- County Property Tax Proration
The seller is responsible for taxes from January 1st of the current year until the day of closing. The amount is calculated using the previous year tax bill.
- Transfer Tax on Deed
This fee is a sales tax on your deed. The fee is determined using the final sales price and a multiplier of .007. So if your house sells for $500,000, your deed sales tax will be $3,500.
- Home Warranty
[Optional] In an older house we usually recommend that the seller offer a home warranty with the sale of the house. This gives buyer more peace of mind. Decent home warranty plans typically start around $400.
- Seller Credits
[Negotiable] Most instances of seller credits are for repairs that are found during a buyer’s inspection. (A seller may not be obligated to make any repairs depending on the type of purchase agreement used.)
- Miscellaneous Fees
Wire, courier and mobile services, are other common fee’s associated with the transaction. $25 – $300
How much is my home worth
IN TODAY’S MARKET?
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Frequently Asked Questions
1. Why Should I Hire a Realtor® To Sell My House Instead Of Selling By Myself?
A Realtor® brings expertise in pricing, marketing, and negotiating, which helps the property sell faster for a higher price. A Realtor® handles the legal paperwork, shows you how to prepare the property and will market your home to a larger buyer pool*; they guide you through the complex process, saving you time and reducing the stress of selling. For Sale By Owners typically report receiving low-ball offers. That is because buyers understand the seller is not using a professional, and then try to take advantage of the situation. (*more buyers = greater competition; greater competition = higher quality offers.)
2. How Do You Determine a Listing Price For My House?
We perform a Comparative Market Analysis (CMA), utilizing our database of sale statistics to evaluate recent comparable homes in the area, taking into account your home’s current condition and features, as well as analyzing the current trends in the market area.
3. What Costs Should I Expect When Selling My House?
Upfront Costs: pre-listing inspection and update recommendations. If necessary, we make reccomendations for specific updates or repairs we believe will help the home sell for more, as well as help to avoid any issues prior to a Buyer’s home inspection. Most of these are inexpensive, and will add to the overall appeal of the property. During negotiations a buyer could request home repairs to be made prior to closing, and if you agree to the repairs, they would be made before we get to the closing table.
Closing Day Costs: Sale commission to Realtor®, property tax proration, sales tax on deed and a document preparation fee to closing agent. Some other costs could include: HOA fee’s (if applicable), recording fee’s (if applicable), wire fee (if applicable) – and anything else that was negotiated into the purchase contract with a Buyer including: home warranty, seller credit, etc.
4. What Do I Need To Do To Prepare My House For Sale?
We will advise you on how to stage the home and which repairs you should make before listing for sale. We will also provide inexpensive improvement reccomendations that will make the home more appealing to buyers.
5. Can I Sell My House “As-Is”?
Yes, you can sell “as-is,” meaning you won’t make repairs or upgrades. However, this may lower your sale price or limit your buyer pool. We can advise on whether this is a good strategy based on your home’s condition and market demand.
6. How Long Will it Take To Sell My House?
The timeline depends on your local market, the condition of your home, and pricing. We can provide an estimate based on average days on market in your area. Proper pricing and preparation will help speed up the process.
7. What Paperwork And Legal Requirements Are Involved?
Selling a home involves legal contracts, disclosures, as well as Federal and State regulations. We guide you through preparing the purchase agreement, seller disclosures, and all required forms.
8. What Happens During The Negotiation Process?
We will present all offers received from buyers and review their terms, including price, contingencies, and closing timelines. We negotiate on your behalf to secure you the best deal possible. We advise you when to accept, counter, or reject an offer.
9. How Will You Communicate With Me During The Process?
We generally send weekly updates via e-mail when marketing the house for sale. We will keep you informed about showings, feedback & offers during the marketing period as well. We also call, text or e-mail information as needed or requested. Once we have a contract we will be in contact more frequently as we progress toward closing.
10. How Do I Handle Showings And Open Houses?
We coordinate and schedule all showings with you. If another agent has a client who wants to see the house, they make a request through our ShowingTime appointment service to get approval before showing. We typically put a Bluetooth Lockbox on the front door for other agents to be able to have access and show their clients through the house. The lockbox keeps a record of who comes through and what time. Only licensed agents are allowed to show the house with your approval. You will need to keep the house clean and staged, and should leave during showings to give buyers comfort walking through. Open Houses are optional, and are at your discretion.
11. What Should I Expect At Closing?
At closing you will sign the final paperwork and receive your proceeds. The closing agent will file the Deed with the county. Don’t forget to bring an ID and wiring instructions if you want proceeds wired to your bank account instead of a check. We coordinate with the buyer’s agent, attorney or title company, to make sure everyone knows where to be and at what time.
12. What Happens If My House Doesn’t Sell?
If your home isn’t attracting offers, we can adjust the marketing plan. This could include making improvements to the property, offering an incentive to buyer’s or adjusting the listing price. (Especially if other properties around you are selling and yours is not.) If we get to the end of the alotted timeframe in the listing agreement you can decide whether to extend the agreement or let it expire and pull it off the market.

ALEX MOREL, REALTOR®
Meet Alex, a Sarasota native with over 40 years of local knowledge and 15 years of experience as a licensed Realtor®. Growing up in a family of home builders and spending a decade in engineering, Alex combines technical expertise with a personalized approach to real estate. Serving Sarasota, Manatee, and Charlotte counties, Alex is dedicated to making your home buying or selling journey seamless and successful.
- Licensed Realtor® since 2010
- Specializes in Residential Real Estate in Sarasota Florida
- Representative For Both Buyers & Sellers
- Member of National, Florida & Sarasota Association of Realtors
- Served on Sarasota Board of Realtors Committee's between 2019-2021
Why Sell a House in Sarasota With Us?
- Local expertise with in-depth market knowledge.
- High level marketing without the high marketing cost.
- We specialize in negotiating the best deal for you.
- We guide you how to prepare the house for max appeal.
- Seamless process – stress-free selling - we can take care of everything so you don't have to.
- Open communication. You will be informed regarding all aspects of the transaction.
- We work for you. Nothing will be done without your knowledge and permission.
Start your journey today —
fill out the form and let us do the rest!
FREE SELLER’S GUIDE. OUR GUIDE OFFERS THE FOLLOWING:
- Our company information.
- Real estate services we offer.
- What you can expect during the selling transaction.
- How we represent the sellers interest.
- The type of service and marketing tools we offer.
- Custom marketing package information.
- Tips to prepare the house for showings.
- Common repair items to check for.
- Listing activities we perform.
- How we evaluate the house.
- The exposure you get with us.
- Where your listing will syndicate to.

Sell Your House with Confidence!
Ready to sell your house? Fill out the form to get a personalized selling plan tailored to your property. From pricing strategies to marketing and negotiations, we’ll help you sell quickly and for the best price.
What Our Clients Are Saying
Real Stories, Real Success: Hear from Happy Homeowners
Diane Desir2024-12-06Trustindex verifies that the original source of the review is Google. My partner and I met Alex by chance after a not so great experience with a different Realtor and we couldn’t be more grateful that we did. He is extremely knowledgeable about the home buying process and everything in between. He truly is the best of the best and we will only go to him for any future endeavors. Thank you for all of your hard work Alex!! Happy Holidays! 😊 Tina Marlow2023-08-22Trustindex verifies that the original source of the review is Google. Alex Morel, was very respectful on a delicate sale. We look forward to working with him again real soon on other properties. Thank you so much for all your help. Giselle Miraftabi2023-08-18Trustindex verifies that the original source of the review is Google. We were new to the area and needed guidance in regards to areas and communities. Alex helped us narrow down areas of interest with the vast amount of knowledge he has in the Sarasota area and surrounding. He also was an expert negotiator and was able to help us negotiate a great price for the home. Alex is always very responsive and because of his expertise and fast response we were able to secure the home. He helped us navigate the transaction smoothly and with an amazing attitude and friendly nature. We are very happy we chose to work with Alex and he made the process seamless and we are very happy and excited with our purchase. kay kempner2023-07-07Trustindex verifies that the original source of the review is Google. Alex is an outstanding realtor & person! We were impressed with him on our first conversation & felt that we could trust him implicitly. We found out quickly just how reliable & hard working he is! He answered our numerous questions almost daily and has surrounded himself with competent experts…the home inspector & attorney specifically. We recommend Alex highly! Donna Zanger2023-06-30Trustindex verifies that the original source of the review is Google. I am closing today on my first Florida property. Alex has guided me the whole way. He is professional, knowledgeable, calm, and communicates clearly. He will most definitely be my go-to for my next real estate transaction. I highly recommend Alex!